Adishwar Auto Ride India (AARI) has announced a major price revision for the Moto Morini Seiemmezzo 650 range, making premium Italian motorcycles more accessible in India. This strategic move aligns with AARI’s 2025 vision for Moto Vault and Moto Morini, reinforcing its commitment to expanding the brand’s reach in the Indian market.
With effect from February 20, 2025, the MM Seiemmezzo 650 Retro Street is now priced at ₹4,99,000, reflecting a ₹2,00,000 reduction, while the MM Seiemmezzo 650 Scrambler is now available for ₹5,20,000, a ₹1,90,000 decrease. These price reductions apply across all available color options, enhancing the motorcycles’ value proposition.
Vikas Jhabakh, Managing Director, AARI, stated, “Moto Morini has a rich Italian legacy, and we are excited to make these exceptional motorcycles more accessible to Indian riders. This price revision aligns with our vision to offer premium products that combine style, performance, and value.” Customers can visit Moto Vault dealerships nationwide to experience the Seiemmezzo 650 range at the new, competitive pricing.
