Tata AIA Life Insurance Co. Ltd. (Tata AIA) has officially launched Shubh Family Protect, a unique term insurance plan offering an immediate lump-sum payout along with a monthly income for up to 30 years. The plan is aimed at providing holistic financial protection to families, combining short-term relief with long-term stability. Commenting on the launch, Amit Dave, Chief Distribution Officer – Proprietary Business and Allied Channels, Tata AIA Life Insurance, said, “At Tata AIA, we believe in providing more than just financial protection—we believe in making sure that families are supported through every stage of life. Shubh Family Protect is our way of ensuring that families have the financial security they need, with the flexibility they deserve. The 0% GST makes it even more accessible, making the product a powerful tool for those who want to secure their family’s future without the burden of additional costs.”
A Product Designed for Real-Life Needs
In the event of a sudden loss of a loved one, the emotional devastation is immeasurable, and the financial burden that follows can feel just as overwhelming. Often, families are left with a large lump-sum payout, which, while helpful, can be difficult to manage—especially at a time when clarity and stability are needed most. Shubh Family Protect by Tata AIA understands this challenge and offers a thoughtful solution. Rather than leaving families to navigate a single, large payout, the plan combines the benefit of a lump-sum amount with the security of a steady monthly income—a lifeline for those left behind.
The product offers flexible payout options, multiple nominee choices, and terminal illness protection. By combining lump-sum payouts with a consistent monthly income, the plan ensures that families can manage immediate expenses while maintaining financial security over time. In Aizawl, local insurance advisors have reported strong interest in Shubh Family Protect, as families are increasingly looking for insurance solutions that provide both immediate and long-term financial support, underscoring the region’s growing demand for innovative life insurance products.
